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12 Best Simple Website Templates 2023. Use Them for Your Next Web Design Project for Free

Monika Buchelt 

Monika Buchelt

Published: 31.05.2023

Reading time: 8 minutes 37 seconds

There are many web design styles but nothing can beat timeless simplicity. Simple websites are always trendy and suitable for every website no matter its type or purpose. 

Uncomplicated website design is also highly beginner-friendly, so even with no experience in web design, you can get excellent results. And let's face it, having a website has become essential for every business and many individuals. Whether you want to showcase your portfolio, promote your products, or share your thoughts with the world, a well-designed website can help you establish a solid online presence.

But let's not forget that simple templates are a perfect solution for experienced designers as well. Whether you're a freelancer or work in a web design agency, you probably already know the power that simplicity holds

I selected 12 free simple website templates that you can customize as you like using WebWave drag and drop website builder. All of them are free responsive website templates and a perfect starting point for your project. 

There are many web design styles but nothing can beat timeless simplicity. Simple websites are always trendy and suitable for every website no matter its type or purpose. For those exploring career opportunities, it's worth considering motion designer jobs, as they often require a keen eye for sleek, minimalist aesthetics combined with dynamic visual elements.

Join over 514 000 WebWave users and create websites with a true drag and drop website builder.

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12 Simple Website Templates 

Wedding Photography

Simple website template - wedding photography portfolio

This wedding photography portfolio template perfectly embraces a clean and uncluttered aesthetic, allowing the images to take center stage. The use of white, black, and light green in the color scheme creates a sense of professionalism but enhances the romantic nature of wedding photography. 

Each page is divided into sections facilitating a seamless user experience. The layout is thoughtfully structured, ensuring that information is presented in a logical and visually pleasing manner.

Minimalist and subtle image animations help to maintain an elegant and modern impression. 

Template Brief

Website type: portfolio

Pages: homepage, clients' stories, offer, testimonials, about me, contact 

Responsive web design: template is optimized for desktop, tablet, and mobile (horizontal and vertical)

Functionalities: e-commerce, contact forms

Use this Template

Template Preview

Art Studio

Simple website templates - art studio

This HTML template was designed as a portfolio for an artist. 

The section-based layout is very simple and modern. This feeling is enhanced by the neutral color scheme. White and beige are paired with black making it a contrasting and visually-engaging project. 

This page template can be easily customized to fit a different niche, for example, a lifestyle clothing brand or natural skincare products. You can do this easily thanks to the blog section and online store. This modern template can easily become w completely new website with no coding. 

Template Brief

Website type: portfolio

Pages: homepage, about me, offer, blog, contact

Responsive web design: template is optimized for desktop, tablet, and mobile (horizontal and vertical)

Functionalities: blog, e-commerce, contact forms

Template Preview

Use this Template

Ceramics Workshop

Simple website templates - ceramics workshop

Ceramics Workshops free website template will be perfect for building an online store. It offers two types of products - traditional (ceramics) and digital (workshops). Besides, this template provides amazing opportunities for growing your business. Thanks to the blog section you can step up your SEO game and drive more traffic to your business website. 

The white-gray color palette makes the website look professional and very modern. Clay-colored buttons not only align with the theme of the website but draw attention to CTA buttons and enhance the UX. The uncluttered grid layout only adds to the minimalistic feel of this site. 

Template Brief

Website type: online store

Pages: homepage, shop, product pages, workshops, blog, contact

Responsive web design: template is optimized for desktop, tablet, and mobile (horizontal and vertical)

Functionalities: blog, e-commerce, contact forms, Google map

Template Preview

Use this Template

Watch Shop

Simple website templates - watch shop online store template

This simple HTML online store template is perfect for elegant, minimalistic brands. In the live demo, you will see that this template was designed with the watch store in mind but you can easily replace them with other products that require a simple, clean, and elegant website. 

This HTML5 template makes great use of white space. It's a dominant color in this project. Thanks to that, light pink accents and gray fonts can easily pop up and make an even better impression. 

It's an easily customizable and professional website. 

Template Brief

Website type: online store

Pages: homepage, woman, and man product list pages, product pages, about us, contact, customer service page

Responsive web design: template is optimized for desktop, tablet, and mobile (horizontal and vertical)

Functionalities: ecommerce, contact forms

Template Preview

Use this Template

Online Store

simple website templates - online store

This e-commerce website template is simple but differs from others in the bunch with its subtle element animations. As you scroll down the homepage, the images are flying in from both sides. It's a great special effect that engages the visitors but doesn't leave them overstimulated. 

The header is created with an image carousel slider once again embracing the principles of modern web design. 

A big advantage of this template from a business perspective is the testimonial section at the bottom of the homepage. Social proof increases conversions and is an example of an excellent user experience. 

Website type: portfolio / business

Pages: homepage, about, offer, blog, contact

Responsive web design: template is optimized for desktop, tablet, and mobile (horizontal and vertical)

Functionalities: blog, contact form, Google map

Website type: portfolio

Pages: homepage, about me, offer, blog, references, contact

Responsive web design: template is optimized for desktop, tablet, and mobile (horizontal and vertical)

Functionalities: blog, contact form

Website type:  online store

Pages: homepage, product list pages - new, shopping bags, backpack bags, cosmetic bags, about us, contact

Responsive web design: template is optimized for desktop, tablet, and mobile (horizontal and vertical)

Functionalities: ecommerce, contact form

Website type:  business website

Pages: homepage, training, coaching, blog, contact

Responsive web design: template is optimized for desktop, tablet, and mobile (horizontal and vertical)

Functionalities: blog, contact form, Google map

Website type: landing page / single-page website

Pages: homepage

Responsive web design: template is optimized for desktop, tablet, and mobile (horizontal and vertical)

Functionalities: contact form, Google map

Website type: blog

Pages: homepage, categories, gallery, about me, cooperation

Responsive web design: template is optimized for desktop, tablet, and mobile (horizontal and vertical)

Functionalities: blog, contact forms

Website type: business website with a blog

Pages: homepage, offer, gallery, blog, about us, contact

Responsive web design: template is optimized for desktop, tablet, and mobile (horizontal and vertical)

Functionalities: blog, contact forms, Google map

Template Brief

Website type: online store

Pages: homepage, product list pages, product pages, blog, about us, contact, help

Responsive web design: template is optimized for desktop, tablet, and mobile (horizontal and vertical)

Functionalities: ecommerce, blog, contact forms, newsletter form

Template Preview

Use this Template

Active 

simple website template - active blog template

This basic HTML website template can be used to create a website for a local business. If you want to promote your services online and allow clients to book their appointment, it's a perfect choice for you. 

As with many other simple templates, this one also utilizes white space and makes the best of a simple, natural color palette. White background pairs well with grey fonts and green CTAs. The choice of green as an accent color suits well to the active theme of this template. 

The visual experience is enhanced by scrolling effects and appearing images. 

Template Brief

Template Preview

Use this Template

Blog Lifestyle

Simple website templates - Lifestyle blog template

This blog template is very versatile because of its simplicity. Just by changing the accent colors from green to any other color, you can change the tone and category. Go for red if you want to write a culinary and food blog. On the other hand, navy blue will be perfect for finance-related blogs. As you can see, you have many options and this template is easy to customize

Animated social media buttons help this website stand out from other simple HTML templates. They are a nice touch elevating your website creation to another level. 

This template comes with many predefined article categories. Feel free to use them as inspiration for what type of content you can write. 

Template Brief

Template Preview

Use this Template

Basic Company Website 

Simple website template - basic company website

This landing page template will be perfect for a business website that is focused on building its online presence and want to reach its potential clients. A one-page design is very beginner-friendly. It means that even a person who has no prior experience with web design will be able to edit this website without any trouble. 

There are many design elements that elevate this simple landing page. The split-screen hero section makes it modern and is a great chance to show off your company's branding. Each section that comes next is not only visually pleasing but also functional. Your clients can get in touch using the contact form and learn your work process thanks to the smart use of icons. 

This is one of the best free HTML templates for building an online presence. 

Template Brief

Template Preview

Use this Template

Life Coach

Simple website template - life coach website

A life coach website has to evoke a sense of trust and safety. This HTML and CSS template definitely manages to achieve that.

A neutral, muted color palette and a choice of two different types of fonts are key to success. Script font used for headlines not only structures content on this page but also makes this template perfect for building a personal connection between a coach and a client. 

Use this template for displaying your services and convenient signup forms to let them schedule an appointment. 

Template Brief

Template Preview

Use this Template

Handmade Bags Shop

Simple website template - handmade tote bags online store

This is another template for an ecommerce website. It's as simple to use as it looks. 

The main focus in the majority of simple HTML website templates is on content. This site's design is centered around the store's products specifically. They are nicely showcased in the box grid layout. The white background doesn't distract from them as well. It's a well-thought-out project.

If you need a clothing store template, you can easily use this once as well. It will look great. 

Template Brief

Template Preview

Use this Template

Copywriter

Simple website templates - copywriter portfolio

If want to have a portfolio website that looks simple and stands out from the crowd at the same time, this template is for you. 

Thanks to the Parallax effect added to the images and elements on show animations this site grabs attention and is very modern. A subtle color palette helps to maintain the balance between surprising special effects and the simplicity of the design. The use of icons helps to illustrate the process and encourages users to convert into clients. 

Typography nicely correspondences with a copywriting freelancers profession. 

Template Brief

Template Preview

Use this Template

Estate Agency

Simple website templates - estate agency

This is a website template that works best for real estate agents. Thank to the use of video elements you can showcase your work really well and land more clients. 

This website once again front and center makes use of white space. Various pops of color in the background keep the user engaged and helps to distinguish different services categories from each other. Interestingly, in the footer social media profiles are not linked through social icons, but in text. It adds to the elegant and simple feel of the website. 

Template Brief

Template Preview

Use this Template

How to make a simple website by yourself?

 

If you want to try and make a simple website from scratch, not using the template, of course, you can do it. I recommend you my article on how to make a website to know all the most important design principles and good practices. But for now, I also have some tips for you on what makes a website simple.

  • Minimalistic design - a simple website typically features a clean and uncluttered design. It avoids unnecessary visual elements, excessive graphics, and distracting animations.

  • Clear and intuitive navigation - simplicity in website design means having a navigation menu that is easy to understand and use. It should be straightforward, with concise labels and logical organization, enabling users to find information quickly.

  • Concise content - simple websites focus on delivering information concisely and clearly. They prioritize essential details and avoid unnecessary fluff, ensuring that visitors can easily grasp the main message or purpose of the website.

  • Limited color palette - simple websites often employ a restrained color scheme, using only a few complementary colors. This helps maintain a cohesive and uncluttered visual appearance, enhancing the overall simplicity of the design.

  • Legible typography - the choice of fonts in a simple website is typically clean, readable, and straightforward. It prioritizes legibility, ensuring that the text is easy to read and comprehend.

  • White space - effective use of white space, or negative space, is a hallmark of simplicity in web design. It helps create breathing room between elements, improving visual clarity and focusing attention on the essential content.

  • Responsive and fast-loading - a simple website is optimized for responsiveness, adapting well to different screen sizes and devices. Additionally, it emphasizes fast loading times by optimizing images, minimizing code, and leveraging caching techniques.

  • Intuitive user experience - simple websites prioritize user experience by providing intuitive interactions and navigation. They minimize complexity, making it easy for visitors to find information, complete tasks, and achieve their goals effortlessly.

  • Streamlined functionality - simplicity extends to the website's functionality. Simple websites focus on core features and avoid unnecessary complexities or excessive functionality that could confuse or overwhelm users.

  • Clear call-to-action - a simple website incorporates clear and prominent calls-to-action, guiding users towards desired actions. These actions are straightforward and focused, helping users understand what steps to take next.

I hope this helped you and cleared up your mind a bit and now you feel inspired and ready to design. 

Join over 514 000 WebWave users and create websites with a true drag and drop website builder.

Start for free  ->

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WebWave drag and drop website builder lets you create unique websites. You can build your website from scratch by starting with a blank page, or choose various website templates from our free collection and modify them according to your needs. With WebWave website builder, you have a complete website design and hosting system at your fingertips.

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